About

Hey there!

Want to chat? Drop me a message on whatsapp (🇧🇷 +55 11 97628-7849) - or email ldmabreu@gmail.com.

I'm Lucas Dias Mauricio de Abreu, a creative over 16 years of experience in some of Brazil's top agencies. I've been honored with achievements from Cannes Lions (Grand Prix, Gold Lion, Silver Lion, Bronze Lion), Clio Awards, D&AD, Effie Global, Effie Latam, One show, TikTok Awards, MMA Global, Webby Awards, Gerety Awards, Clube de Criação, Wave Festival, and many other.
Currently at DROGA 5, but I've been before at Lew’Lara TBWA, WMcANN, Publicis, Ogilvy, R/GA and Santa Clara.

My career includes achievements in short films, art and cinema too, such as Latino & Native American Film Festival, Storical & Short Film Festival (FISSF), Festival Genders & Performances, and Lift-off Global Network First-Time Filmmaker Sessions, along with online teaching and mentoring at EBAC (British School of Creative Arts) and Miami Ad School.

Throughout my career, I've been fortunate to have support of my God, family, and the incredible talents and clients who've collaborated with me. I’d be glad to add one more to that list: send me a whatsapp and let’s chit-chat.

CANNES LIONS

2k26. GOLD LION, Brand Experience and Activation → Clean My Name

2k26. SILVER LION, Social and Creator → Clean My Name

2k26. BRONZE LION, Social and Creator → Clean My Name

2k26. BRONZE LION, Creative Commerce → Clean My Name

2k25. ✦GRAND PRIX✦, Media → The Dove Code

2k25. SILVER LION, Media → The Dove Code

2k25. SILVER LION, Sustainable Development Goals → The Dove Code

2k25 . SILVER LION, Media→ Dirty Mouth Sponsorship (1st lion for Cif globally)

2k25 . BRONZE LION, PR → Dirty Mouth Sponsorship (2nd lion for Cif globally)

2k25 . 3X SHORTLIST, Audio & Radio → Dirty Mouth Sponsorship

2k25 . 2X SHORTLIST, Social & Creator → Dirty Mouth Sponsorship

2k25 . SHORTLIST, Creative Strategy → The Dove Code

2k25 . SHORTLIST, Media → The Dove Code

2k24 . SHORTLIST, Titanium → The Dove Code

2k24 . SHORTLIST, Glass → The Dove Code

2k24 . SHORTLIST, CBT → The Dove Code

2k24 . SHORTLIST, CBT → The Dove Code

2k24 . SHORTLIST, PR → The Dove Code

D&AD

2k26. WOOD PENCIL, Commerce/Cultural Experience → Dirty Mouth Sponsorship

2k26. SHORTLIST, Entertainment/Audio → Dirty Mouth Sponsorship

AYA INCLUSION AWARDS

2k25. GOLD → The Dove Code

CLIO AWARDS

2k26 . SILVER, Streaming/downloadable Content → Dirty Mouth Sponsorship

2k26 . SILVER, Audio → Dirty Mouth Sponsorship

2k26 . BRONZE, Sonic Branding → Dirty Mouth Sponsorship

2k26 . BRONZE, Entertaiment → Dirty Mouth Sponsorship

2k25 . SILVER, Creative Strategy → The Dove Code

ONE SHOW

2k26 . BRONZE, Inventive Feature Use or Modification→ Dirty Mouth Sponsorship

2k26 . BRONZE, Innovation / Use of Media in Social Media→ Dirty Mouth

2k26 . BRONZE, Platform Feature Innovation → Dirty Mouth

2k25 . MERIT, Moving Image Craft & Production → The Dove Code

2k25 . MERIT, PR → The Dove Code

2k25 . SHORTLIST, Fusion Pencil → The Dove Code

2k25 . SHORTLIST, Creative Use of Technology → The Dove Code

2k25 . SHORTLIST, Creative Use of Technology → The Dove Code

2k25 . SHORTLIST, Use of AI → The Dove Code

ADC AWARDS ( NY ART DIRECTOR'S CLUB)

2k25 . SILVER CUBE, Design for Good→ The Dove Code

CLUBE DE CRIAÇÃO (BRAZILIAN CREATIVE CLUB)

2k25 . GOLD, Creative Use of Media → Dirty Mouth Sponsorship

2k25 . SILVER, Digital → Dirty Mouth Sponsorship

2k25 . SILVER, PR → Dirty Mouth Sponsorship

2k25 . SHORTLIST, Radio → Dirty Mouth Sponsorship

2k25 . SHORTLIST, Creative Use of Audio → Dirty Mouth Sponsorship

2k24 . GOLD, Innovative Use of Technology → The Dove Code

2k24 . SILVER , Integrated Cases → The Dove Code

2k24 . BRONZE, Digital → The Dove Code

2k24 . BRONZE, PR → The Dove Code

2k24 . BRONZE, Copywriting → Cif RespOOHnding

2k24 . SHORTLIST, Outdoor Media → Cif RespOOHnding

2k24 . SHORTLIST Promo & Direct → The Dove Code

2k24 . SHORTLIST, TV, Cinemas, screens → The Dove Code

EFFIE AWARDS LATAM

2k25 . SILVER, Carpe Diem → Dirty Mouth Sponsorship

2k25 . BRONZE, Home Maintenance & Accessories → Dirty Mouth Sponsorship

2k24 . GOLD, Beauty → The Dove Code

2k24 . BRONZE, Social Good→ The Dove Code

2k24 . BRONZE, D&I → The Dove Code

EFFIE AWARDS BRAZIL

2k25 . GOLD, Big Media Idea → Dirty Mouth Sponsorship

2k25 . GOLD, Brand Revitalization → OMO Play On

2k25 . SILVER, Long-Term Effectiveness → Dirty Mouth Sponsorship

2k24 . GOLD, AI → The Dove Code

2k24 . SILVER, Personal Care & Beauty→ The Dove Code

2k24 . BRONZE, D&I → The Dove Code

2k24 . BRONZE, General Products → Cif Miracle Clean

2k24 . SHORTLIST, Big Idea for Media → Cif Miracle Clean

2k21 . SHORTLIST, Branded Content → Onix Music Trip

2k19 . SHORTLIST, Long-Term Effectiveness → Black Friday $$$pam

EFFIE AWARDS US

2k25 . BRONZE, AI/ Digital→ The Dove Code

2k25 . BRONZE, Personal Care → The Dove Code

2k25 . BRONZE, SG - Diversity, Equity & Inclusion → The Dove Code

2k25 . SHORTLIST, SG - Brands/Positive Change → The Dove Code